NAMM Show (formerly WINTER NAMM) 2025
The NAMM Show 2025
21–25 January 2025
Anaheim Convention Center, 1850 West Street, Anaheim, CA 92802
Since 1976, it has been held at the same location, the Convention Center in Anaheim. Since then, only members of the organizing American association, the National Association of Music Merchants (NAMM), have been admitted as exhibitors as well as visitors, although they may invite guests. In addition to visitors from the music trade, the number of sound engineers, sound technicians, sound artists, specialists in these segments and professional musicians has increased.
The “German Pavilion” is the official joint stand of German companies, organized under the German government’s foreign trade fair programmes.
This initiative allows German exhibitors to showcase their products and services under the prestigious “made in Germany” brand.
Offering a platform for buying, selling, and networking, it also serves as a business card for Germany, especially benefiting small and medium-sized enterprises.
The Federal Information Stand provides a central meeting point and valuable industry insights. Explore current and upcoming German Pavilions at www.german-pavilion.com.
More information about NAMM Show (formerly WINTER NAMM) 2025 in AUMA's trade fair database
Further Events
Every year, the foreign trade fair programme comprises around 250 trade fair participations worldwide. At www.german-pavilion.com you will find an overview of the current and planned German Pavilions.
German Pavilion
The Federal Ministry for Economic Affairs and Energy (BMWE) decides on, and supports, official participations in the Federal Republic of Germany's international trade fairs and exhibition programme. In addition to policy and budgetary issues, the active involvement in the presentation of Germany at international fairs and exhibitions is of prime importance. In a constant dialogue with private-sector partners, the division for international / national trade fairs and exhibitions of the ministry backs the export activities of German industry on international markets.
Furthermore, the "fairs and exhibitions division" is concerned with planning and implementing German participation in world expositions abroad and with major political issues regarding fairs and exhibitions in Germany.
The AUMA - Association of the German Trade Fair Industry, represents the interests of the trade fair industry on a national and international level in dealings with parliament, ministries, authorities and other organisations.
The association organises the official German trade fair programme abroad in close cooperation with the Federal Ministry for Economic Affairs and Energy (BMWE) and the Federal Ministry of Food and Agriculture.
As part of this programme, the Federal Government provides financial assistance for German participations at foreign events, but also for independent presentations by German industry abroad.
www.bmwk.de
Federal Ministry for Economic Affairs and Energy (BMWE)
www.auma.de
Association of the German Trade Fair Industry (AUMA)